Exhibition concept
The Art for Business Fair, is taking place
as the central feature of the innovative
International Lobby & Lounge Exhibition
taking place in Geneva, one of the world’s
most exclusive cities that is home to
the highest concentration of multi-national
companies, and intra-government organisations.
The
fair is organised in response to the
demand by Hotel, Restaurant and Businesses
for innovative and interesting Art that
can define and complement the interior
(as well as exterior) design of their
establishment.
Over 3 days, Designers, Architects, Interior decorators, Property Developers, Managers and Owners, will visit Geneva to identify and purchase art and design objects for their hotels and restaurants.
Scope
& size
Up to 100 galleries will be invited
to display in the Art for Business Fair,
and can expect to meet and sell to around
5000 professional visitors from Italy,
France, Germany, UK, Switzerland, Belgium
and Spain and Eastern Europe.
The Art Fair will take place at Palexpo at the heart of the Looby & Lounge Exhibition, in a speciallybuilt and designed pavilion of the highest quality.
Lectures
A series of lectures to be given by
artists and photographers will be announced
in December.
Delivering the visitors
The visitor campaign includes:
